Exhibitor Request
To Serve Alcoholic Beverages

Alcoholic beverages may be served within an exhibitor’s space only with consent from Show
Management.  By submitting this form, you are agreeing to all of the terms and conditions set forth by IFPA and the official catering company. 

To serve alcohol on-site, the following requirements must be met:
  • Submit this form to Show Management by July 9, 2025.
  • Exhibiting companies must be fully insured and prepared with a certificate of insurance in the booth at all times. A certificate of insurance for general liability naming International Fresh Produce Association, the Portola Hotel & Spa, and the Monterey Conference Center as additional insured must be retained and remain in force Jul 31- Aug 2, 2025.

If you have any questions, please email npickersgill@freshproduce.com.

Rules and Regulations for Serving Alcoholic Beverages in Your Booth
  • Alcohol may only be purchased through the Portola Hotel & Spa or Monterey Conference Center. Exhibitors are not permitted to bring in their own alcohol.
  • Alcoholic samples are limited to 1/4oz of distilled spirits, 1oz of wine, and 2oz of beer.
  • If your product is the alcoholic beverage that you intend to serve, please contact the catering contact allocated to your booth to find out about additional regulations on sampling your product.
  • Alcohol service may only be provided by a bartender contracted through the convention center caterer. A TIPS-certified bartender is required to pour and serve all alcohol – without exception – guests are not allowed to serve themselves.  
  • Alcoholic beverages may not be served during exhibit set-up or tear-down under any conditions.
  • Exhibitors can only serve alcohol within the confines of their booth space, and bar lines should not extend into the aisle or blocking neighboring booths.
  • No cash bars are permitted, nor sales of tokens for cash.
  • No minors under the age of 21 may be served any alcohol.
  • Show Management and/or bartenders are fully authorized to deny all further alcohol service to persons who may appear intoxicated, disorderly or under the age of 21.

Company Information

Is the on-site contact different from the person listed above *

On-Site Contact Information

Certificate of Insurance

You must carry general liability coverage from an insurance company in good standing with minimum policy limits of US$1,000,000 per occurrence and US$2,000,000 aggregate.  International Fresh Produce Association, the Portola Hotel & Spa, and the Monterey Conference Center shall be named as additional insured.  This insurance must be in force during the lease dates of the event, Jul 31 - Aug 2, 2025. Insurance may be purchased through Rainprotection Insurance, IFPA's official insurance provider.
 
If you already shared your certificate of insurance make sure to also have a copy of it on-hand in your booth,  if you haven't sent it to us please upload it here.

Terms of Agreement

Response Required *
Response Required *
If you have any questions, please contact Nancy Pickersgill at npickersgill@freshproduce.com or call +1 (302) 781-5857.